EarthPlanter

EarthPlanter built a national presence providing self-watering planters for municipalities, universities, and commercial districts — from the University of New Hampshire to Downtown Bethesda, Maryland. As the company expanded toward the residential market, the brand needed a refreshed identity and a stronger digital experience to support growth.

 

The rebrand focused on refining the original logo into a more polished, professional mark while maintaining brand recognition. Visual storytelling played a larger role across the website and marketing materials, using real-world photography to showcase product quality and customer success. Updates to the website streamlined the custom quote request process, making it easier for new customers to explore, understand, and request EarthPlanter solutions. Every touchpoint worked to communicate the durability, craftsmanship, and tangible benefits the brand delivers — helping position EarthPlanter for its next chapter with over 100,000 units sold nationwide.