This seasonal apparel line took inspiration from vintage travel posters and retro beer shirts, centered around the theme “Maine’s Natural High.” Two original designs were created: a mountain scene and a coastal lighthouse—each subtly incorporating the ECC logomark as a rising sun.
The collection was produced across sweatshirts, tees, zip-ups, and long sleeves. Designed to feel nostalgic and tied to place, the apparel offered a wearable brand experience without leaning on overt cannabis cues.